TRACTiON

BUSINESS ADVISORY IMPLEMENTATION PARTNERSHIP

TRANSFORM YOUR PRACTICE AND SUCCEED IN BUSINESS ADVISORY

In a world where the titles ‘advisor’ and ‘consultant’ are tarnished by stories of business leaders who feel underwhelmed, un-developed or inside a ‘cookie-cutter’ delivery model that is not fit for purpose, we found a deep need for change to the business advisory model. Clients of consultancies were not getting the value they deserve (and pay for) to experience actual results. We wanted to transform the lens of business advisory and consulting.

We founded ‘TRACTiON’ after working with hundreds of practices seeking to develop a genuine and ‘client-centric’ business advisory offering that is effective for any business in any industry and ultimately scales without the burden of technologies. Unlike many in this space, they have developed their own highly successful business advisory and transformation consultancies from which their model is adopted with brilliant results. 

TRACTiON develops consultants and advisors who embrace integrity, discipline and agility in the provision of well-formulated advice for their businesses and leaders to navigate change and achieve their highest value objectives. 

WHAT'S OUR DIFFERENCE?

TRACTiON is a partnership that helps you to take all the risk out of the process of building your Business Advisory offering.

We work with business advisory and business consulting practices to develop and improve their organisation, people and ways of working to enhance their client partnerships and ultimately, reach the goals of their own practice.

We are different in our approach with a comprehensive Practice performance assessment, personalised development strategy, and coaching and development on advisory frameworks and models that are taught so they can be understood and applied appropriately to allow advisors to become agile and effective.

If you choose a TRACTiON partnership, you are choosing a personalised strategy to deliver tailored success. 

PRACTICE PERFORMANCE ASSESSMENT


We get to know your practice, your business goals and identify any gaps/problems.

BUSINESS ADVISORY CAPABILITY EVALUATION


We provide you with a detailed Business Advisory capabilities evaluation to achieve future  success.

PERSONALISED PRACTICE LAUNCH STRATEGY


We help you design & execute your prioritised roadmap to ensure  successful outcomes.

WEEKLY COACHING & GOAL DELIVERY 


We provide coaching & development to surpass roadblocks, achieve your goals & make your Business Advisory plans come to life

TRACTiON Testimonials

We are trusted, experienced advisory partners but don't take our word for it.

Read testimonials from our satisfied clients on how TRACTiON has been a real game-changer for them.

Harry Edwards, Bell Partners Norwest
Highly recommended ... a thoughtful and considered advisory offering 

"The team are excellent to deal with. Highly recommended if you want to deal with a company and leader that don't just apply a 'cookie-cutter' approach, but a thoughtful and considered advisory offering"

Harry Edwards, Managing Director - Bell Partners Norwest

Tom Roberts HBL Mann Judd
We are far better placed to grow our advisory practice due to the shift in our mindset and approach

"The thing I valued most was their ability to help us establish our vision, break it down into actionable items and hold us accountable for delivery. I also valued their guidance and training along the way which helped increase the chance of our success. We are far better placed to grow our advisory practice due to the shift in our mindset and approach. We have recognised the limitations in our traditional approach and are committed to a more client-centric and value-based model which clients have been very receptive to thus far"

Tom Roberts, Director - Business Advisory - HLB Mann Judd

Libby Hovasapian from Ledger Rutledge & Walker
I recommend them to any person or business who wants to grow and succeed

"Brad and his team are extremely supportive and get you thinking outside the box. I recommend them to any person or business who wants to grow and succeed and realise their full potential.

Libby Hovasapian, Director - Ledger Rutledge & Walker

IS TRACTION RIGHT FOR YOU?

This is what our discovery call will determine but please be assured every advisory partnership is unique and tailored with personalised launch strategies, advisory frameworks and models to suit your goals.

Here are some points to consider before you book a call with us: 

TRACTiON is for consultants who: 

  • Are serious about making a difference in their business advisory practice 
  • Want to develop their own organisational assets to build the capabilities of their Business Advisory service
  • Want to embrace integrity, discipline and agility to provide well-formulated advice to their clients

TRACTiON is not for consultants who:

  • Want  'off-the-shelf' training or tasks/solutions that are done for you
  • Believe that reports and technology solely drives business advisory 
  • Are reluctant to change through evaluation, adoption and action

Interested? Book a discovery call today to discuss your Business Advisory objectives and how a TRACTiON partnership can help you succeed.

MEET THE FACILITATORS

BRAD EISENHUTH - DIRECTOR

Brad is the Founder and CEO of the award-winning team at The Outperformer, a management consultancy offering strategic business change business advisory services to a diverse range of large corporates and teams. Brad has worked with the accounting and finance profession for 15 years, and developed the Business Advisory Accelerator concept for CA ANZ, which was created around best-practice frameworks and models that are applied in his practice by his team and leading advisory firms.

Brad’s work has spanned across large scape organisations such as Bacardi, Woolworths, University of Sydney, Novo Nordisk, NEXTDC, Reckitt Benkiser, Sanofi, Wespace and many others, as well as many successful SME organisations. He has featured in Australian Finance Review, Sydney Morning Herald, Accountants Daily, CFO University, Acuity and many other publications on the future of work, automation, finance and accounting, and business culture.

AIDAN PARSONS - DIRECTOR

Unlike most in this space, Aidan has a track record of founding and running his own highly successful advisory practice, Keystone Executive Coaching, designed on an ‘on results’ model that guides and shapes businesses to reach their desired future state. With our team, as a lead facilitator and consultant, Aidan helps our clients in professional practice sustainably build, grow and develop a genuine Business Advisory offering to achieve exceptional results in the installation of their Business Advisory service line. He has also been integral in designing the Business Advisory Accelerator in partnership with Chartered Accountants ANZ.

Business should provide for your life, not take from it. With the right strategy, systems and tools, you can achieve excellent outcomes with your business. Aidan uses a combination of behavioural insights and business expertise to help you apply tested, practical solutions to
solve your business challenges. Plus, you’ll develop an innovative, positive and agile mindset that will position you for long-term growth and bring you the kind of life you’ve always wanted.

READY TO GAIN TRACTiON WITH YOUR BUSINESS ADVISORY PRACTICE?

We look forward to speaking to you soon!

IN PARTNERSHIP WITH

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