Is your business really performing; or just appearing to?

The report that will make your next step feel like a “no brainer”.

Let us take a guess...

You’re a business owner with ambition. You believe in what you’re building. You feel confident about your leadership, your team, your direction.

But you’re facing an uncomfortable truth:

Though your confidence is high, your outcomes are lagging.

Revenue is patchy, you’re stretched too thin, and progress feels slower than it should be. You’re not failing… but you’re not quite where you want to be and you're not sure why the results don’t add up. 

Sound familiar?

If so, we have something for you…

Introducing The State of Australian Business Performance 2025

This landmark research report conducted by The Outperformer surveyed 200+

Australian business owners across a range of revenue levels from sub-$500K to $20M+,

and what we uncovered may hit a little close to home…


There’s a massive gap between how Australian business owners perceive their

performance and what their outcomes actually show.


And that’s exactly why we created this report: to point out the glaring disconnect

which so many owners struggle with and to help you see what’s really going on in your

business, so you can fix what’s holding you back.

We don't promise silver bullets—and this report isn't one. It is, however, the wake-up call you and the broader Australian business community needs.

The findings in this report are not for those looking for a “10x your business” gimmick.

They will not give you the answers to your challenges, because your challenges are far too unique and complex to solve overnight.

This report is for the business owner who’s ready to stop guessing—and start seeing clearly.

It’s for the operator who:

  • Feels the friction between effort and outcomes,

  • Suspects that internal issues are holding back external results, and

  • Wants to build a business that’s reliable, rewarding, and scalable

What Readers Are Saying

Inside the State of Australian Business Performance 2025, you will find:

The 5 Biggest Disconnects Business Owners Face

Where business owners think they’re performing well, but the data tells a different story.

Performance Statistics by Business Category

Insights across financials, leadership, planning, systems, marketing, and more.

Blind Spot Overviews

Highlights from the most common issues quietly holding businesses back from consistency and growth.

Benchmark Comparisons

A series of measures you can use to see how your business stacks up against 200+ others at different revenue levels.

Detailed Data Breakdown

Clear, practical conclusions to help you better align your team, systems, and strategy.


Download the full report for FREE, today!
Who is The Outperformer?

We are Australia’s leading SMB advisory, and we know that

business is the most accessible way to achieve time, financial,

and mental freedom... as long as you do it the right way.

Our multi-award-winning business advisors have helped…

...and 120+ other business owners take a step back and reassess how they
manage themselves and their businesses in the face of change and
uncertainty.

Download The State of Australian
Business Performance 2025, today!

If you’re tired of surface-level wins and want deeper clarity about your business, this starts by recognising that you, like all business owners, will be facing certain blind spots.

Don’t wait for the next crisis to realise something’s off. Find your gaps before they cost you more time, money, and momentum.

Download the full report here
It's free, it's grounded in real data, and it just might be the wake-up call your business needs.

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